Quick SEO Tips

Quick tips are the best, since by their very nature, they’re the fastest to complete, thereby saving you valuable time. When it comes to SEO and SEM, you can get better results in less than 15 minutes.

Keyword Changes

Keywords change -- have you updated yours recently? See what kind of keywords you should be targeting depending on the season and compare them to the ones you’ve been focusing on. By changing your keywords, you can create relevant content that drastically affects your current rankings. Another way to optimize your keywords quickly is by changing the target terms on the home page. Choose competitive keywords over smaller ones, since your home page gets more hits.

Optimize Your Web Pages

Speaking of web pages, updating different pages is a good way to get fresh rankings. Take down last month’s specials and put up new discounts, or adjust any pricing changes. Rewrite your PPC ad campaigns and add new keywords that give a better focus on what the user is looking for. Establish a sitemap if you don’t already have one, and keep it updated, since you’re likely to make constant changes by adding new pages.

Optimize Local Search

Going for local search? Update your Google Maps listing by verifying in the listing and adding the correct address and phone number, along with links to your site. Better yet, if you’re trying to improve SEO on a brick-and-mortar store put your address and phone number on every page. This will help increase your visibility in local searches.

You may think you don’t have enough time to finish any of these, but these only take up a tiny portion of your day. Completing one of these tiny tasks is going to yield you greater results.