While Google remains the heavyweight champion of search engines, the Internet giant might finally have a legitimate contender in Bing, the Microsoft search engine, evolved from LiveSearch. In addition to a cool look, which involves a fresh, full page, full-color image every day (for something really cool, move your mouse around that image to get questions relevant to the image, which you can then click for the answers), Bing has a bunch of great features, many of which you won’t find on Google.
Basic Features of Bing
Of course, you get real time search, and a left side navigation pane that includes related searches and prior searches. But you also get Video thumbnail previews, continuous scrolling images for image search, and adjustable settings for image and video player size.
Other Cool Features of Bing
Some more really convenient features of Bing include the Instant Answers. You can immediately get up-to-date sports scores, stock information, math calculations and even stuff like package tracking and flight status, just by typing what you are looking for in the main page, then putting the relevant information in the fields that pop up if necessary.
The Future of Bing
This only scrapes the surface of what Bing can do. You should go to Bing.com and play with it, not just to see what it can do for you, but to see how it handles search results and how your business’ website and blog can take advantage of the way Bing works. Will Bing eventually overtake Google? Or will it die out like so many other search engine pretenders? It’s way too early to tell. However, a good search engine marketer is prepared for every eventuality, so get to know Bing…just in case.
